Buy These 11 Top Consumer Stocks On Black Friday

Black Friday is here and Americans are set to spend on the year’s busiest shopping day. We note that, from early 2000, both urban and suburban dwellers have started regarding this day as the beginning of their holiday shopping season.

Eye-popping Black Friday deals are an important component to the Christmas shopping bonanza. Retailers try to sweep buyers off their feet with price-matching policies, early-hour store openings, huge discounts, promotional strategies and free shipping on online purchases.

This year, Black Friday is expected to be huge, thanks to a rebounding economy, falling unemployment rate and improved consumer sentiment, which should push up sales. Besides improving macro factors, consumers are also benefiting from rising wages and cheaper fuel. With oil and natural gas prices subsiding, consumers are left with more disposable income.

Further, The Federal Reserve has hinted at a December rate hike in its most recent two-day FOMC meeting. The Fed stated that it will “assess progress toward its goals of maximum employment and 2% annual inflation” in determining whether to increase interest rates for the first time in almost a decade at its next meeting December 15–16. It cited that recent headwinds are fading with substantial positive developments seen in the global economy and financial markets lately.

In particular, the Chinese economy is showing signs of stabilization on the back of better-than-expected GDP growth data and another rate cut while Japanese and European central banks are taking additional stimulus measures to revive their economies.

European Central Bank (ECB) President Mario Draghi’s dovish comments on Oct 22 also had a positive impact on broader markets. He indicated that the central bank could expand its quantitative easing measures at its meeting late next week.

With the growing optimism in the economy, retailers, food and beverage companies are also pinning their hopes on this Black Friday for huge profits.